Will Thermage Inc. (Nasdaq: THRM) experience the Business Week effect?

January 12, 2007 on 2:55 pm | In Short Term Picks |

  • BUY THRM at or under $8.15
  • SELL THRM at or the near the market open on Tuesday (looking for about $8.45)

Thermage was profiled in the BusinessWeek Inside Wall Street column yesterday. As usual for small cap thinly traded stocks that are profiled in Inside Wall Street, Thermage opened up at $8.30 this morning. Thermage proceeded to sell off from the open and it currently sits at $8.15. Although $8.15 represents close to a 4% gain for Thermage since the Business Week article appeared online, Wall Street Mayhem believes this is a good entry point for Thermage shares for a weekend hold.

At Wall Street Mayhem we believe that the effect the BusinessWeek Inside Wall Street articles can have on a stock are often more pronounced on Monday (Tuesday for this trade), after the print version of BusinessWeek has been circulated, than it is on Friday after the online version becomes available. Certain stocks with small floats and low average trading volumes tend to have a strong open on Monday after readers see the articles in Inside Wall Street over the weekend. Wall Street Mayhem believes that Thermage is one of these stocks and that Thermage will open higher on Tuesday (the market is closed on Monday). For previous BusinessWeek trades at Wall Street Mayhem see the previous trade recommendations for SNDA and AEZ.

23 Comments »

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  1. Good call, the stock has gone up another dollar.

    Comment by KAP — January 20, 2007 #

  2. I stayed long and it has worked out well. Although the Business Week effect worked, this stock still has a strong story and will likely head to $11.

    Comment by RMBSguy — January 28, 2007 #

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